Blue-Emu, NASCAR, Martinsville Speedway honor frontline healthcare workers at Sovah Health–Martinsville


MARTINSVILLE, Va.  (WFXR) – Ahead of the Blue-Emu Maximum Pain Relief 500 NASCAR Cup Series race, Blue-EmuNASCAR, and the Martinsville Speedway honored frontline healthcare workers on Tuesday with a NASCAR hauler parade at Sovah Health – Martinsville, led by NASCAR Hall of Famer Rusty Wallace and Martinsville Speedway President Clay Campbell.

“We are grateful to join with Blue-Emu to start our NASCAR spring race week by sharing our appreciation to the dedicated frontline healthcare workers at Sovah Health – Martinsville,” said Campbell. “Sovah Health is a long-time valuable partner with the speedway, so we’re honored to recognize their sacrifices to care for our community during these unprecedented times.”

“I’m really excited to partner with our friends at Blue-Emu to honor all of the brave frontline healthcare workers at Sovah Health,” said Wallace, a seven-time Martinsville winner. “Martinsville Speedway has always been a special place for me and Sovah Health is definitely a special part of the community.”

After Wallace and Campbell led the NASCAR hauler parade around the Sovah Health – Martinsville campus in Martinsville Speedway’s Ford Mustang Pace Car on Tuesday, April 6, officials say they were joined by Blue-Emu Executive Vice President of Marketing Ben Blessing and Sovah Health – Martinsville Interim Chief Executive Officer Tory Shepherd for a ceremony to share gratitude to frontline healthcare workers.

“So, we are once again super proud to support the community involvement that has encompassed the Blue-Emu Maximum Pain Relief 500,” said Blessing. “We find it very humbling to partner with the Sovah Health family which is made up of just an incredible group of people who continue to provide for those in need.”

In addition to the NASCAR hauler parade, Blue-Emu reportedly provided employees of the 220-bed facility — which is located about 15 minutes away from the speedway — with samples of Blue-Emu products.

“On behalf of the Sovah Health team, I’d like to thank the NASCAR team, Martinsville Speedway, and Blue-Emu for this recognition event,” said Shepherd. “Every day, our team showed up to care for our neighbors, families, and friends. Over the last year, Sovah Health has continued to be on the forefront of this evolving pandemic. I am so proud of this team of healthcare heroes.”

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