Sears liquidation sale signals an end of an era


ROANOKE, Va. (WFXR News)- Today marks the beginning of the Sears liquidation sale at the Valley View Mall in Roanoke. This is one of twenty-six large-format Sears and Kmart stores preparing for closing their doors due to performance challenges.

Sears stores were founded by Richard Warren Sears and Alvah Curtis Roebuck in 1893. The department store was and still is considered by many a one-stop-shop for clothing, home goods, tools, appliances, auto services, and more.

One of the many services that Sears offer to this day is within the optical department.

“I choose Sears because of the business I get from the lady here, Jeanie. She’s very patient, and she takes time with you” said, Sears optical client and shopper, Hythenia Cunningham.

Cunningham said that she, as well as her granddaughter, visit the Sears optical department every few months.

For some, the liquidation sale merely means good deals and discounts, but for others, Sears is where they frequently come for valued, long-lasting customer service relationships.

“I’ve been shopping here since 1990 when we moved here, and I love Sears. I come here for my appliances, I do my optical here, and it’s going to be missed.”

Hythenia Cunningham- Sears shopper

The 26 Sears and Kmart stores are expected to close in late October.

Copyright 2020 Nexstar Broadcasting, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

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