CHRISTIANSBURG, Va. (WFXR) — TruHarvest Hemp Farm has started developing its own CBD products, in response to the overabundance of hemp in the market.
TruHarvest Farms owner Matt Hagan says they’ve had to make some adjustments to their business because of the increase within the industry.
“It’s been, like, trying to wake up every morning and hit a rotating target in the hemp world,” said Hagan.
He says as soon as the farm bill passed and growing hemp became legal, too many farmers rushed in with the hopes of making money.
“You can make a lot of finished goods out of one acre, but people were growing thousands and thousands of acres of this stuff, so now everybody’s got it, but they don’t have anywhere for it to go,” Hagan said.
Since he had large amounts of unused hemp available, Hagan decided to start making his own variety of CBD products like gummies, oils, creams, hand sanitizers, and dog treats.
“It’s for me something where I was like, man this is a great opportunity as a farmer to come out here and help people,” Hagan said.
Part of the reason he cares so much about helping people is that he lost his brother, who struggled with opioid addiction after having major surgery.
“They put him on a pain management regiment that was unheard of really, and I watched the opioids kind of take over my brother, and over three years, basically, it killed him.”
Hagan says he hopes his products give people a safer alternative.
“Before you get on to those drugs or you decide to get with a doctor and take all these pain pills and different things like that, this could be an alternative solution to help manage your pain in different ways, before you get on to something that’s so addictive.”
Hagan says he knows that other farmers are struggling in figuring out how to deal with an overabundance of hemp, so he hopes to be able to help them as they go through the process.
“Nobody’s done it before. Nobody can tell you how to do it, and you just go out and wing it every day.”