LYNCHBURG, Va. (WFXR) — A large-scale concert venue is coming to Southside!
Purpose Driven Events has revealed its plans to open a 30,000-capacity amphitheater this summer.
On the heels of their purchase of The Ridge (formerly known as Phase 2 and Cattle Annies), the event company has acquired nearly 300 acres of land just off Route 29 on the Chatham-Danville line.
The location was chosen due to its convenient close proximity between Lynchburg, Roanoke, Danville, and Greensboro.
On this property, they will open “Blue Ridge Amphitheater,” a venue for major concerts and music festivals. The layout for the event space will be scalable, allowing a capacity as low as 5,000 but with the ability to reach 30,000 in order to accommodate some of the largest tours in music today.
“Blue Ridge Amphitheater is a massive game-changer for this market. While we have been able to bring many notable acts to this region in recent years, the launch of this venue will allow us to deliver a tier of talent many did not believe could routinely come. It also gives us the opportunity to unlock a higher level of event features and experiences, beyond just music, due to the significant volume of land we now have to work with year-round. This is another exciting and massive step to provide the highest quality of entertainment to a community that I have grown to love so dearly.”Jonathan Slye, Chief Executive Officer
The company anticipates the amphitheater’s opening to take place this August and has five music festivals already scheduled on the property for 2021.
While the concerts and festivals have not yet been announced, Purpose Driven Events has debuted their new website, BlueRidgeAmphitheater.com, which allows fans to subscribe to venue updates and show announcements.