Visit Virginia’s Blue Ridge gears up for National Travel and Tourism Week

Roanoke Valley News
Mill Mountain Star will continue to shine in neon

ROANOKE, Va. (WFXR) — National Travel and Tourism Week (NTTW) is coming up! Visit Virginia’s Blue Ridge (VBR) is excited to celebrate the week as graduations, baseball, and other events return to the region.

The annual celebration is held during the first full week in May. It aims to shine a spotlight on how travel impacts the economy throughout the United States. NTTW was created by Congress in 1983.

The 38th annual NTTW will be held May 2 – 8. This year, the focus will be on the importance to the U.S. economy of initiating a post-pandemic travel recovery.

“Before the pandemic, travel generated $2.6 trillion in economic output, supported 17 million American jobs and delivered a $51 billion trade surplus to the U.S.—evidence of the outsized role the industry will play in America’s broader economic recovery,” said U.S. Travel Association President and CEO Roger Dow.

Visit Virginia’s Blue Ridge (VBR) is saluting the power of travel as they kick off the summer season with the return of graduations, Salem Red Sox baseball games, special events, and more.

VBR is also celebrating Bike Month in May with new self-guided bicycle routes.

The organization is also gearing up to host the inaugural Carilion Clinic IRONMAN 70.3 Virginia’s Blue Ridge race on June 6.

“Despite the hardships of last year, we are ready and eager to welcome back visitors and help drive the region’s recovery efforts,” said Landon Howard, President of Visit Virginia’s Blue Ridge. “National Travel and Tourism Week is an opportunity to remind visitors and residents of the incredible contributions of the travel industry not just to our local economy and workforce, but to our community’s identity and culture.”

To learn more about events and other things to do in Virginia’s Blue Ridge, check out Virginia’s Blue Ridge’s website.

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