ROANOKE, Va. (WFXR) — Dunkin’ is giving customers throughout the Commonwealth a whole new reason to caffeinate on Wednesday — bringing joy to kids battling illnesses at hospitals across the country, including Carilion Children’s, through “Dunkin’ Iced Coffee Day!”

On Wednesday, May 25, Dunkin’ says that $1 from every iced coffee — not including the Cold Brew and Nitro Cold Brew — sold at participating locations nationwide will be donated to the Dunkin’ Joy in Childhood Foundation.

Since its inception in 2006, the Dunkin’ Joy in Childhood Foundation has granted more than $37 million to national and local nonprofits. In 2021, the Foundation awarded 171 grants to hospitals and other nonprofits to help bring joy to kids battling illness. Grants from the Dunkin’ Joy in Childhood Foundation also support year-round programs like Dunkin’ Connecting Joy, which provides funding to hospitals to bring gaming experiences to pediatric patients; Teen Prom Program that equips hospitals with a means to host prom-like events for patients who may be unable to attend their own high school proms; and Dogs for Joy, which places highly trained in-residence therapy dogs in hospitals to help bring joy to kids and serve as a critical part to a child’s treatment plan.  

Statement released by Alliance Marketing Partners on behalf of Dunkin’

Thanks to the generosity of Dunkin’ franchisees throughout Roanoke, organizers say 100% of the funds raised from “Dunkin’ Iced Coffee Day” will be granted to Carilion Children’s Hospital.

“Millions of children across the country are fighting illnesses that no child should endure, and we are thrilled to give back and bring joy to kids in hospitals,” said Peter Marrinan, a Dunkin’ Roanoke franchisee. “We want our guests to know that their purchase of an iced coffee on May 25 truly makes a difference and will help bring joy to kids in our communities. We look forward to helping our guests cool down for a great cause with the hardest working iced coffee in America!”