ROANOKE, Va. (WFXR)– Imagine turning your love for sweet treats into a small business. That is what a former school psychologist did when she retired. Synethia “Sam” Nichols is the owner of Caramels by Sam. Caramels by Sam has been delighting taste buds across the globe for over a decade. Although her storefront says caramel, she makes more than that. Nichols sat down with Living Local Host Kianna Price to discuss how the business came to be and what is next on her journey.